FIELD NOTES® Tenth Anniversary Edition - Set of 3 Memo Books
FIELD NOTES® Tenth Anniversary Edition - Set of 3 Memo Books

FIELD NOTES® Tenth Anniversary Edition - Set of 3 Memo Books


To celebrate Field Notes Brand’s tenth anniversary we created this pack featuring reproductions of three early versions of Field Notes.

2002: Field Notes "Old Red"

This was a small notebook with a red-leather-textured hard cover that Field Notes creator Aaron Draplin customized with his Gocco desktop screen printing press, circa 2002. This was Aaron’s first use of the name “FIELD NOTES,” and the first use of the horizontal Futura Field Notes logo. The original version had white print on the cover and spine, and blank body pages.

2005: First Field Notes
Aaron’s first printing (200 books!) of Field Notes were a bit taller and narrower, but otherwise pretty close to today’s Field Notes. They were hand-printed, hand-bound, and hand-numbered by Aaron himself in early 2005. He used scraps of paper left over from other projects, so the cover paper varied throughout the original run, but #001 was on French Speckletone. Body pages were cut down from office-supply graph paper. The cover is packed with Draplin Design Co. printing and design wisdom, and the books were given away to DDC friends and clients. 

2007: Field Notes First Test Run
Aaron printed a few more runs himself for friends and clients, and in late 2006, sent some Field Notes to Jim Coudal of Coudal Partners in Chicago, and Field Notes Brand (the company) was born. Our memory is a little blurry, but our forensics experts have determined  this design was a 2007 test batch that was never officially sold, but does turn up in the wild occasionally. The next printing, labeled “Second Printing” in its specs, was sold via the Coudal Partners Swap Meat (a dumb, but fun, idea we had) and the launch of Weirdly, this “test batch” featured 32 pages and two staples. We suspect we made them to see if we could get away with fewer pages and staples, and it didn’t feel right, nor did the excessive branding on the body pages. They also had 1/4" radius round corners, future editions were all 3/8" except for a couple printings where the printer wasn’t paying attention and we were too polite to insist they fix it.